Your guests stay one night. Their review lasts forever.
Transform every stay into a Google review with a QR prize wheel. Your guests leave a review at breakfast or checkout, spin the wheel, win a late checkout or upgrade. You collect 200 reviews in 60 days and reduce your OTA dependency.
Your guests leave happy. But without leaving a review. And Booking cashes in.
OTA dependency
Your guests book via Booking, Expedia, Hotels.com. You pay 15-20% commission. Every time. A 30-room hotel pays between 45,000 € and 80,000 € in OTA commissions per year. That 15-20% goes straight into the platforms' pockets. Not into your renovation. Not into your staff. Into Booking's pockets.
Insufficient Google reviews
Your guests are delighted with their stay. They tell you at checkout. Then they leave. And leave nothing on Google. 95% of satisfied hotel guests never spontaneously leave a Google review. Your Google rating stagnates at 3.8 or 4.1 stars with 60 reviews. Travelers search "hotel [your city]" on Google. They find you. But choose the competitor with 4.6 stars and 500+ reviews.
Ineffective emails
You've tried sending post-stay emails. "Hello, could you leave a review on Google?" Conversion rate of post-stay emails for Google reviews: 2-4%. Maximum. You send 100 emails. You get 2 or 3 reviews. And that's if people don't delete the email unread. You give up. Your Google rating stays mediocre. The cycle repeats.
The solution? Turn breakfast and checkout into automatic review collection moments.
Ludofy integrates perfectly into the 3 key moments of the hotel guest journey. Your guests play. You collect. Automatically.
Guest scans at breakfast or checkout
You place QR code tent cards on breakfast tables and at the reception counter. Clear message: "Scan to win a free late checkout." The guest scans instantly.
They leave their Google review in 30 seconds
The QR code redirects them directly to your Google Business page. They leave their review (usually 5 stars since they're happy with their stay). Mobile-optimized interface, simple, fast.
They spin the wheel and win immediately
Once they've left their review, they access the prize wheel. One click. The wheel spins. They win their prize: late checkout, room upgrade, discount on next booking, or welcome bottle.
You validate the prize and build loyalty
You receive a notification. You validate the prize won (late checkout if the room is free, or alternative prize). The guest is delighted. They come back. You turn a review into a repeat customer.
Why does it work so well for hotels?
Perfect timing: at breakfast or checkout, the guest is relaxed and available
Late checkout costs you nothing if the room isn't booked that evening
38-42% scan rate (vs 2-4% by email)
You reduce your OTA dependency thanks to more Google reviews
Where to place your Ludofy QR codes in your hotel?
4 strategic locations to maximize review collection. Choose those that best fit your property.
Breakfast tables
Average scan rate: 38%
Place a Ludofy tent card on each table. The guest scans while waiting for coffee. Ideal moment: relaxed, satisfied, available.
Pro tip : Test with the message: "Enjoyed your stay? Scan and win a free late checkout"
Reception counter (checkout)
Average scan rate: 42%
Clearly visible QR code at the counter. Your receptionist says: "Scan this QR code for a chance to win a discount on your next booking."
Pro tip : Train your team to systematically mention the QR code during checkout
Room service trays
Average scan rate: 35%
Slip a small QR card on every in-room breakfast tray or room service order. Same principle, same game.
Pro tip : Business card format, printed front and back with clear instructions
Elevators and lobbies
Average scan rate: 18%
QR code display in the elevator or entrance lobby. Less effective than other locations but an interesting complement.
Pro tip : Use an attractive visual design with the main prize highlighted
3 moments. 3 opportunities. Hundreds of reviews.
Capture your guests at key moments of their stay
At breakfast
You place a Ludofy tent card on each breakfast table. Clearly visible QR code. Simple message: "Enjoyed your stay? Scan, leave your review, try your luck to win a free late checkout." The guest scans. Leaves their Google review. Spins the wheel. Wins their late checkout (or upgrade, or bottle). Average scan rate: 38%
At checkout
Your guest returns their key. They settle their bill if needed. Your receptionist tells them: "Enjoyed your stay? Scan this QR code and try to win a discount on your next booking." The guest scans. Leaves their review. Spins the wheel. Wins their discount or gift. Average scan rate: 42%
Room service / in-room
For your guests who have breakfast in their room or use room service, slip a small QR card on the tray. Same principle. Same game. Same result. Average scan rate: 35%
Prizes that work best in hospitality.
You choose your prizes. You control your costs. Here's what works best according to our 87 hotel clients.
Zero (or near-zero) cost prizes
The most profitable prizes: high perceived value, minimal real cost
Free late checkout
Cost to you: Near zero • Return rate: 28%
Room upgrade
Cost to you: Near zero • Return rate: 35%
Free breakfast
Cost to you: 5-8 €/person • Return rate: 31%
Moderate cost prizes
Excellent balance between cost and return rate
Bottle of champagne or regional wine
Cost to you: 8-15 € • Return rate: 26%
Free breakfast
Cost to you: 5-8 €/person • Return rate: 31%
Spa or pool access
Cost to you: 5-10 € • Return rate: 29%
Loyalty prizes
Incentivize the guest to book direct (not via OTA)
-15% on next direct booking
Cost to you: Variable • Return rate: 41%
Free night after X nights
Cost to you: Variable • Return rate: 38%
Main prize (40% chance): Free late checkout. Secondary prize (30% chance): -15% next direct booking. Tertiary prize (20% chance): Free breakfast. Consolation prize (10% chance): Bottle of regional wine. This configuration maximizes return rate (28-35%) while controlling your costs (average 8-12 € per prize won).
Why does Ludofy work so well in hospitality?
4 psychological and operational reasons explaining the 38-42% success rate
Perfect timing
At breakfast or checkout, your guest is relaxed, satisfied, available. It's the ideal moment to ask for a review. Not 3 days later by email. Now. Right away.
Immediate reward
Your guest doesn't leave a review "to be nice." They do it to win something. Immediately. A late checkout. An upgrade. A discount. Basic behavioral psychology: immediate reward = immediate action.
Gamification effect
Leaving a review is a chore. Spinning a prize wheel is a game. Ludofy turns the chore into a fun moment. Your guests don't "endure" it. They play. They have fun. They even come back with friends to show them.
Total automation
You don't follow up with anyone. You don't send any emails. You don't do any tracking. You place your QR tent cards. The system runs itself. You collect. Automatically. Effortlessly. No dedicated team needed.
Hotel du Port, La Rochelle
Thomas Bernard's challenge
Thomas manages a 3-star, 28-room hotel with a view of the Old Port of La Rochelle. Despite an exceptional location and delighted guests, his Google presence was dismal.
Starting situation:
- •Only 89 Google reviews
- •Average rating: 3.9 stars
- •75% of bookings via Booking and Expedia
- •OTA commissions: ~12,000 € per month
"We had a magnificent hotel. But 89 reviews on Google. The new hotels downtown had 500+. We were invisible. Result: total dependency on OTAs."
Ludofy implementation
Thomas deploys Ludofy at 3 strategic points:
- •QR tent cards on every breakfast table
- •Visible QR code at reception counter (checkout)
- •QR cards on room service trays
Lot principal : Free late checkout (cost: near zero)
Lots secondaires : -15% on next direct booking, room upgrade
Results after 2 months
60 days of use:
387 Google reviews (+335%)
Average rating: 4.5 stars (+0.6 points)
42% direct bookings (vs 25% before)
"Breakfast is the perfect moment: the guest is relaxed, happy with their stay. They scan, leave their review, spin the wheel. It's become a ritual."
Real business impact
Top 3 for "hotel La Rochelle Old Port" on Google
-2,800 €/month in OTA commissions = -33,600 €/year
ROI: 140 € invested -> 33,600 € saved (ROI 240:1)
"Our direct booking rate went from 25% to 42%. Less OTA commissions, more margin. Ludofy paid for itself 10 times over in 2 months."
The Ludofy offer for hotels
200 reviews in 60 days guaranteed (or we continue free until we get there)
50 free spins to test
All included:
Custom prize wheel (logo, colors)
Unlimited QR codes (print as many as you need)
Automatic redirect to Google Business
Real-time dashboard (reviews collected, scan rate, prizes won)
Instant notifications by email and SMS
Priority 7/7 support
Continuous updates and optimization
No setup fees
No commitment (cancel anytime)
Frequently asked questions from hoteliers.
Related industries
Solution for Restaurants
Your customers love your food. Your service is impeccable. But your Google listing doesn't reflect that reality. Ludofy transforms every satisfied customer into a Google review.
Solution for Bars
Your customers are having a great time. They have their phones in hand. Why not turn that good mood into 5-star Google reviews?
Local Retail
Customers search on Google. But do they find your shop? Ludofy helps you collect Google reviews without the awkwardness, with a fun QR code that turns 40% of your customers into ambassadors.
Ready to collect 200 Google reviews and reduce your OTA commissions?
Start with 50 free spins. Test at breakfast tomorrow morning. Measure the results. Decide later. No credit card. No risk.